Justin Bieber's music going platinum isn't that surprising. But his hair going platinum? WOW.

A new photo has surfaced on Twitter of the Biebs shielding his face from the camera with a baseball cap. The one major thing the cap doesn't hide? The lightest hair we've ever seen the star sport. The pic was taken Thursday (Dec. 4) outside a West Hollywood, Calif. hair salon. He's wearing all black -- all the better to show off the new 'do!

It wasn't that long ago (2012, exactly) that we were all freaking out him dyeing his hair darker -- and that was only slightly darker. This change is his most radical since he went all Skrillex on us last year.

The singer joins an array of male celebs who have recently tested the theory that blondes have more fun, including Adam Levine, Chris Brown, James Franco and Pete Wentz.

Check out Justin's new look below -- and let us know what you think, Beliebers!

See Justin Bieber + More Celebs Who Smiled in Their Mugshots

More From Mix 97.9 FM